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Building Hubler's Agentic AI

I build products that scale operations.

Product Consultant with 5+ years turning messy enterprise problems into clean, configurable digital products — from no-code platforms to AI-powered workflows.

10+
Enterprise Products
100+
Workflows Built
900+
Platform Users
5+
Years Experience

Building at the intersection of product & engineering.

I'm Rahul Choudhury, a CSPO®-certified Product Consultant based in Bengaluru. I work at Hubler, designing enterprise-grade no-code solutions across retail, finance, franchise, and operations domains.

My journey started with founding two startups — Hids Technologies (AR/VR solutions) and INXT (digital products) — which gave me firsthand experience owning every layer of a product, from vision to delivery.

Today, I combine that founder mentality with enterprise rigor. I also serve as PM at Jigyasu, an EdTech startup building science learning products for schools, and take on freelance work in web development and workflow automations.

🏢

Enterprise at Scale

10+ products shipped across multi-tenant platforms for retail, franchise, and procurement.

🤖

AI & Automation

Contributing PM on Hubler's Agentic AI system — defining real-world use cases for intelligent workflows.

🚀

Founder DNA

Built two companies from zero. I understand the full lifecycle — ideation, execution, scale, and iteration.

🛠️

Hands-On Builder

I don't just write PRDs — I prototype, vibe-code, and build alongside engineering teams.

Capabilities that deliver real business outcomes.

⚙️

Enterprise Product Delivery

End-to-end ownership of multi-tenant platforms — discovery, PRDs, stakeholder alignment, UAT, go-live, and post-production support across retail, finance, and operations.

🧩

No-Code Platform Design

200+ configurable workflows built to reduce engineering dependency. Franchise management (FOFO/FOCO/COCO), BBPS, lease, and procurement systems.

🤖

Agentic AI & Intelligent Workflows

Defining enterprise use cases for AI-powered order management, inventory control, and procurement — with OCR verification and bi-directional integrations.

💻

Freelance: Web Apps & Automations

Website development, web applications, ERP builds, and workflow automations for fast-growing businesses using modern stacks and AI tools.

Products I've built and shipped.

ENTERPRISE

Hubler Enterprise Platforms

Designed and delivered multi-tenant enterprise solutions across franchise management, BBPS, retail cloud, lease, and procurement — powering complex operations for large-scale businesses.

Challenge

Fragmented operations across retail and franchise models requiring custom engineering for every client need.

What I Did

Built 200+ configurable workflows, owned bi-directional integrations with Oracle & Zoho, and managed end-to-end delivery from PRDs to post-production.

Impact

10+ enterprise products shipped. Scaled a retail platform from 10 to 900+ users. Reduced dependency on custom engineering.

AI / AGENTIC

AI Agentic System & Enterprise OMS

Contributing PM on Hubler's AI Agentic system while simultaneously building an intelligent Order Management System for enterprise clients with AI-powered SKU matching.

Challenge

Manual order processing across extreme format diversity — structured PDFs, bilingual Arabic-English LPOs, handwritten scans, and multi-currency (AED, SAR, USD).

What I Did

Defined agent workflows and enterprise use cases. Built AI SKU matching system, designed Quote-to-Cash workflows, and created a WhatsApp order placement bot.

Impact

Live AI system serving enterprise clients in FMCG and food processing. Automated order extraction across diverse document formats.

STARTUP / EDTECH

Jigyasu — Science EdTech ERP

Building a comprehensive internal operations tool for a science education company that sells experiment kits to schools (Grades 6–12), managing 600+ experiment activities.

Challenge

A small team managing complex operations — inventory, orders, CRM, production, and content — across 600+ science activities without structured tooling.

What I Did

Designed the full ERP architecture: Master Data, Operations, CRM, Production, and Dashboards. Built on React/Supabase with a modular, role-based system.

Impact

Comprehensive ERP covering the full product lifecycle — from activity management to school sales and instructor scheduling.

FOUNDER

Hids Technologies — AR/VR Products

Founded and led development of AR/VR/MR solutions with primary ownership of a VR-based interior design product — from concept to market.

Challenge

Building an immersive product from zero in an emerging technology space with limited market validation and technical resources.

What I Did

Owned product vision and delivery. Translated business ideas into execution plans, established quality standards, and drove continuous iteration.

Impact

Successfully launched a VR interior design product. Built foundational processes for product and content delivery at scale.

From engineering grad to enterprise product builder.

2023 — Present

Product Consultant

Hubler · Bengaluru

Enterprise no-code platforms, AI Agentic systems, 10+ products shipped.

2022 — 2023

Product Manager

Jigyasu · Bhubaneswar

End-to-end product ownership for science EdTech digital learning platforms.

2021 — 2023

Founder

INXT · Bhubaneswar

Product Owner for digital solutions — vision, backlog, delivery, and iteration.

2020 — 2021

Founder & Director

Hids Technologies · Bhubaneswar

AR/VR/MR solutions. Led development of VR-based interior design product.

2019 — 2020

Project Executive

Gramtarang Technologies · Bhubaneswar

UAV solutions, drone autonomy for agriculture & firefighting, IoT home automation.

2015 — 2019

B.Tech — Electrical & Electronics

Centurion University

Engineering foundations that shaped a systems-thinking approach to product.

What I bring to the table.

Product Management

PRDs & BRDsUser StoriesStakeholder MgmtRoadmappingUATGo-to-Market

Domains

Enterprise SaaSRetail & FranchiseProcurementEdTechAI / AgenticNo-Code

Tech & Tools

React / TypeScriptSupabaseFigmaOracle / ZohoJiraHubler Platform

AI & Prototyping

LovableBoltClaudeGoogle AI StudioEmergentVibe Coding

Certifications

CSPO® — Scrum AllianceAI for Agile Professionals

What people say.

Rahul stands out for his unique ability to blend technology and simplify complex flows, so that professionals across different levels can learn and apply them in everyday work. I would highly recommend Rahul to anyone looking to collaborate on tech, AI, marketing, or in-house tool development.

Anurag Ghosh

AVP & Head of Legal — PALMONAS

Rahul consistently turned vague prospect requirements into clear, well-structured demo flows that made our conversations sharper and dramatically improved customer confidence. His ability to understand both the technical depth and the business context meant our pitches were not just feature-driven but outcome-focused.

Saket Sood

Enterprise Sales @ Coursera

Ideas I'm exploring.

Apr 2026Product Management

The PM's Guide to Evaluating AI Features: Framework for Deciding What to Build

95% of generative AI initiatives fail to generate meaningful returns. Here's the four-filter framework, scoring matrix, and cost model I use to decide which AI features are worth the roadmap space.

Read
Apr 2026Product Management

How to Write a PRD With AI: The Product Manager's Guide to Claude-Powered Specs

A PRD that used to take 3-4 hours now takes 20 minutes. Here's the exact structure, prompts, and editing workflow I use with Claude to write product specs for real enterprise work.

Read
Apr 2026Product Management

AI Is Replacing PM Busywork, Not PMs: What Product Managers Should Actually Worry About

LinkedIn panics about AI replacing PMs every quarter. Meanwhile, PM job openings are at a two-year high. The busywork is disappearing. The strategic work is expanding. Here's who should worry — and who shouldn't.

Read
Apr 2026Product Management

From Product Owner to Product Builder: Why CSPO PMs Should Learn to Ship

The CSPO certification taught me to own the product. Building taught me to understand the product. Here's the transition path, what I built, and why every PO should learn to ship.

Read
Apr 2026Product Management

How I Use AI as a Product Manager: My Daily Workflow With Claude, Cursor, and Notion

AI didn't give me more hours. It gave me back the hours I was wasting on work that machines do better than humans. Here's the actual workflow.

Read
Mar 2026Product Management

Product Managers Who Vibe Code: Why PMs Should Build Their Own Prototypes

Replit's CEO says PMs are the best vibe coders. Veteran PM leaders say PMs who code are neglecting strategy. Both are right. Here's where the actual value sits.

Read

Have a project in mind? Let's talk.

I'm open to product roles, consulting engagements, and freelance projects. Let's build something meaningful together.