I build products that scale operations.
Product Consultant with 5+ years turning messy enterprise problems into clean, configurable digital products — from no-code platforms to AI-powered workflows.
Building at the intersection of product strategy and engineering.
I'm Rahul Choudhury, a CSPO®-certified Product Manager based in Bengaluru. I currently work at Hubler, where I own the platform roadmap and serve as PM on HublerX — Hubler's Agentic AI system for food manufacturing enterprises in the Middle East. Live in production.
My product instincts were shaped earlier: two startups, one in AR/VR and one in hardware-software (3D printers and their OS). Both failed in instructive ways. They taught me that the gap between a good idea and a working product is almost entirely execution. That obsession led me to enterprise.
I joined Hubler as a Product Consultant — designing and delivering solutions for operationally complex businesses across retail, franchise, and manufacturing. Over time I moved into a Product Manager role, owning the platform and defining how AI agents handle messy enterprise tasks. Order extraction, SKU matching, Quote-to-Cash automation. Working.
I also vibe code. 7 working prototypes built independently. I write PRDs and ship in Lovable. Currently exploring senior PM roles.
Enterprise at Scale
5+ products shipped across multi-tenant platforms for retail, franchise, FMCG, and procurement.
Agentic AI & LLM Products
PM on Hubler's Agentic AI system — defining real-world enterprise use cases for intelligent, autonomous workflows.
Founder DNA
Built two companies from zero. I understand the full product lifecycle — ideation, execution, scale, and painful iteration.
Builder PM
I don't just write PRDs. I prototype, vibe-code, and ship working software. 7 live products built without an engineering team.
Capabilities that deliver real business outcomes.
Enterprise Product Management
End-to-end PM ownership — discovery, PRDs, stakeholder alignment, sprint coordination, UAT, go-live, and post-production. Across retail, finance, franchise, and manufacturing.
Agentic AI & Intelligent Workflows
Defining enterprise use cases for AI agents — order extraction, multilingual SKU matching, Quote-to-Cash automation, and OCR-based document processing. Live production experience.
No-Code Platform Design
200+ configurable workflows built to reduce engineering dependency. Franchise management (FOFO/FOCO/COCO), BBPS, lease, procurement, and e-invoicing systems.
Prototype & Product Consulting
PRD-to-prototype in days. I build working demos using Lovable, Bolt, and Supabase — for validation, stakeholder pitches, or freelance products.
Products I've built and shipped.
Hubler Enterprise Platforms
Designed and delivered multi-tenant enterprise solutions across franchise management, BBPS, retail cloud, lease, and procurement — powering complex operations for large-scale businesses.
Challenge
Fragmented operations across retail and franchise models requiring custom engineering for every client need.
What I Did
Built 200+ configurable workflows, owned bi-directional integrations with Oracle & Zoho, and managed end-to-end delivery from PRDs to post-production.
Impact
10+ enterprise products shipped. Scaled a retail platform from 10 to 900+ users. Reduced dependency on custom engineering.
AI Agentic System & Enterprise OMS
Contributing PM on Hubler's AI Agentic system while simultaneously building an intelligent Order Management System for enterprise clients with AI-powered SKU matching.
Challenge
Manual order processing across extreme format diversity — structured PDFs, bilingual Arabic-English LPOs, handwritten scans, and multi-currency (AED, SAR, USD).
What I Did
Defined agent workflows and enterprise use cases. Built AI SKU matching system, designed Quote-to-Cash workflows, and created a WhatsApp order placement bot.
Impact
Live AI system serving enterprise clients in FMCG and food processing. Automated order extraction across diverse document formats.
Jigyasu — Science EdTech ERP
Building a comprehensive internal operations tool for a science education company that sells experiment kits to schools (Grades 6–12), managing 600+ experiment activities.
Challenge
A small team managing complex operations — inventory, orders, CRM, production, and content — across 600+ science activities without structured tooling.
What I Did
Designed the full ERP architecture: Master Data, Operations, CRM, Production, and Dashboards. Built on React/Supabase with a modular, role-based system.
Impact
Comprehensive ERP covering the full product lifecycle — from activity management to school sales and instructor scheduling.
Hids Technologies — AR/VR Products
Founded and led development of AR/VR/MR solutions with primary ownership of a VR-based interior design product — from concept to market.
Challenge
Building an immersive product from zero in an emerging technology space with limited market validation and technical resources.
What I Did
Owned product vision and delivery. Translated business ideas into execution plans, established quality standards, and drove continuous iteration.
Impact
Successfully launched a VR interior design product. Built foundational processes for product and content delivery at scale.
From engineering grad to enterprise product builder.
Product Consultant
Hubler · Bengaluru
Enterprise no-code platforms, AI Agentic systems, 10+ products shipped.
Product Manager
Jigyasu · Bhubaneswar
End-to-end product ownership for science EdTech digital learning platforms.
Founder
INXT · Bhubaneswar
Product Owner for digital solutions — vision, backlog, delivery, and iteration.
Founder & Director
Hids Technologies · Bhubaneswar
AR/VR/MR solutions. Led development of VR-based interior design product.
Project Executive
Gramtarang Technologies · Bhubaneswar
UAV solutions, drone autonomy for agriculture & firefighting, IoT home automation.
B.Tech — Electrical & Electronics
Centurion University
Engineering foundations that shaped a systems-thinking approach to product.
What I bring to the table.
Product Management
Domains
Tech & Tools
AI & Prototyping
Certifications
What people say.
“Rahul stands out for his unique ability to blend technology and simplify complex flows, so that professionals across different levels can learn and apply them in everyday work. I would highly recommend Rahul to anyone looking to collaborate on tech, AI, marketing, or in-house tool development.”
Anurag Ghosh
AVP & Head of Legal — PALMONAS
“Rahul consistently turned vague prospect requirements into clear, well-structured demo flows that made our conversations sharper and dramatically improved customer confidence. His ability to understand both the technical depth and the business context meant our pitches were not just feature-driven but outcome-focused.”
Saket Sood
Enterprise Sales @ Coursera
Ideas I'm exploring.
Common Queries.
Have a project in mind? Let's talk.
I'm open to product roles, consulting engagements, and freelance projects. Let's build something meaningful together.